Teaching Objectives、Teaching Requirements、Teaching Contents:

Learn the basic concepts and theories of the Internet and new media communication, master the knowledge system of network communication in the interdisciplinary perspective, and be able to analyze new phenomena, problems, and trends in the field of network communication using the knowledge points.

1. Systematically and completely learn the characters and events in the development of network communication, and accurately remember important knowledge points.

2. Understand the knowledge points of politics, sociology, public opinion, journalism, economics, marketing, management, and other disciplines, and can analyze new problems and phenomena in the field of network communication. 

3. Master the basic laws of network communication and information industry, grasp the interactive relationship between business development and market demand, technological change, media system and practical operation, and be able to flexibly use the knowledge learned to serve practical work.

4. Be able to carry out research on new media works planning, production, marketing activities or network communication phenomena through what you have learned.

Text Book(s) and Reference Materials:

No textbooks.

Credits：3